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More large luxury centers are still being built in Scottsdale, such as the additon of Scottsdale Waterfront to the already enlargeing Fashion Square. Two new lifestyle centers are also being constructed, Palisene (said to boast a Neiman Marcus, Saks Fifth Avenue, and Barneys New York) and the equally impresive One Scottsdale.

Scottsdale is home to many upscale and high-end boutiques and stores, with many stores such as Tiffany reporting their Scottsdale location as one of the highest sales per square foot in the nation. There are more than 15 shopping centers, including the more upscale Kierland Commons and Scottsdale Fashion Square.

Taliesin West, architect Frank Lloyd Wright`s winter home and school from 1937 until 1959, is also a popular tourist attraction. Wright also designed the Gammage Auditorium in nearby Tempe.

Located in Old Town is Scottsdale`s performing arts district. The Scottsdale Center for the Arts hosts musicals and plays, with several open-ended performances including the nationwide Menopause: The Musical and Arizona`s longest running show, The Late Night Catechism.

Perhaps the most famous existing cowboy event is the Scottsdale Jaycees Parada del Sol, an annual month long event held in Scottsdale since 1954. Originally named The Sunshine Festival, the PRCA Rodeo was added in 1956. Cowboys and cowgirls from across the nation converge in Scottsdale to participate in this cultural and historical event. The event begins each year with the Parada del Sol Parade, the world`s largest horse-drawn parade with over 150 entries in any given year.

The West`s Most Western Town prides itself in its rich Western cowboy history, preserving while heavily promoting its plethora of "western" activities and events. The renowned Scottsdale Arabian Horse Show has been a Scottsdale tradition since 1955. Today, the show attracts thousands of visitors and tourists, hoping to catch a glimpse of nearly 2000 purebred Arabian and Half-Arabian horses competing for various prizes and recognition. The show also features over 300 vendors and exhibitions, and over 25 demonstrations and shows.